NEED FOR SPEED

CREATIVE CONCEPTING

VIDEO PRODUCTION

INFLUENCER PROGRAM

Our mission for this campaign was to design a challenge for Jesse Wellens and Jake Paul to help them discover their Need For Speed as they competed against each other for real world victory and in-game bragging rights.

Over a series of missions Jesse and Jake traveled around the Las Vegas area and competed in numerous challenges as they learned more about the features in EA’s Need For Speed Payback.

500k

Sales from video

4.5M

Views on Youtube and Vimeo

87

Hours of content

Work